Wednesday, 2 February 2011

How does your media product represent particular social groups?

The conventions of a music magazine front cover can be more conventional than others, depending on the subject matter and the audience. For example the masthead should go at the top to convey what the magazines titled. On most magazine covers you will see selling lines to get the target audience to buy it and the main cover line to see the headline story inside. The barcode and price are very important on the front of the magazine. I put the barcode where most other magazines like NME put there’s at the bottom of the page. On ‘OneView’ I put the price at the top next to the masthead to make it stand out with it showing how cheap it is. Starting with my music magazine front cover, the image which is the focal point shows the model lighting a cigarette with his head lowered down showing he’s not looking towards the camera. This is challenging the conventions of most other magazines by showing the main person smoking. This is seen as a rebellion because smoking is banned in public places. This can be interpreted by the target audience. My targeted audience will already know who the person is in the photograph being in a band and the type of style and music the audience like. The demographic profile of my target audience shows rebellion simply because the age they are in there lives at the moment. The conventions of mine to successful music magazines are very similar with the layout including fonts, colours and main image. The font on the front cover shows the text is the right size and it is clear to read like on a NME or Q front covers. Also I used three colours red, black and white to follow the standard conventions of considering the right amount of colour in my magazine and not go over the top like pop magazines covers do (X factor or Sugar). This is rebellion against the establishment of most popular magazines for example New Musical Express. Pop magazines go crazy with colours; put the masthead and main cover line out of place.

In what ways does your media product use, develop or challenge forms and conventions of real media products?

My target audience are between the broad age range of 16 to 30 and the Social status is B C1 and C2 which is a Supervisory and junior managerial or professional classes to show the group of middle class households or individuals who have not attained the status of the upper middle class. The main social status for my audience for the music magazine doesn’t quite want to grow up yet and their marital status will be mainly single. The target audience are at a certain stage in their lives with fashion and music being the centre focus with education also key and important in their lives. The type of audience who read my magazine is not as clear cut and not identified within the society as well as punks and Goths.

Tuesday, 30 November 2010

OneView music magazine main mood board


My Music Magazine 'OneView'
'Don't look at the future, look now'
This is the slougean for my magazine, saying spend what you want now and don't look to the future until it comes.
Target audience- go to gigs, festivals, love there fashion, style, individal aspects, the perfect teen life.
My mood board shows colour and style that my target audience (16-30) would like plus what tv programs, music, clothes and drink they would have or like.

Reader Profile

facts of 'OneView'

-The weekly reader spends upto £500 on clothes per year (Adidas, vans, brogues, denim and chinos)

-It's worth paying fpr extra quality goods 70%

-95% use the internet (online shopping, gig tickets)

-Goes out on average once a week i.e. friday or saturday night out or down the pub on a week day (jagger bombs, cider)

-male readers 75% females 25%

-on average 76% can drive

- 96% of readers watch 3 hours worth of tv daily

-90% own a mp3 or ipod